Showing posts with label tips.. Show all posts
Showing posts with label tips.. Show all posts

Saturday, 10 May 2008

How to get rejected by article directories.

Article writing is one of the best ways to increase your traffic and get more sales. You've heard it a million times so you decide to finally just do it. You write an article and submit it to the article directories, eagerly anticipating the flow of traffic. Instead you receive the dreaded rejection letter.

What did you do wrong?

1. Did you proof-read your article before you submitted it?

Popular article directory sites receive hundreds of submissions each day. It's much easier for the owner to click "decline" than to edit your typo-filled or unformatted article. Before submitting, proof the article and proof it again. If grammar and spelling make you sweat, then hire a Copywriter or ask a friend to help you before you click that submit button.

2. Is it an Advertisement or an Article?

Article directory sites are looking for informative, useful content, not press releases or ads. If your submission reads like an ad, it will not be accepted. And, think about it -- even if was approved on a fluke, do you think that website owners will be clamoring to publish your 500 word advertisement? Not a chance.

3. Did you read the Submission Guidelines?

Each article directory has a different culture. Glance through the Submission Guidelines before setting up an account to make sure your article will be welcome before you submit it. If an article directory is based around a niche like gardening, then please resist the urge to submit your Mesothelioma articles. There are plenty of article directories that want your articles. It’s not an effective use of your time to submit unwanted articles to a niche site.

4. Is your article PG-rated?

Don't submit sex-related articles, profanity, or general nastiness. Article directories are businesses and, therefore, exist to make money. This means they generally receive income through affiliate sales or advertising. So, if your article includes sex or contains words stronger than "darn", don't be surprised if your article is rejected. Of course, if your article contains nastiness or anything illegal -- don't even bother.

5. Is your Article original and written by you?

Submit only original articles. Please do not copy someone else's article, edit it, and submit it. That's stealing and you will be caught. And, do not submit articles from shared content sites. Article directories want original, unique content. Public domain is 'public' but think how ineffective article directories would become if there were 500 versions of the same public domain piece. Instead of wasting your time figuring out how to reinvent other people's content, just write your own.


Now that you know what not to do, start writing the kind of articles that article directories dream of -- and watch your business grow.

Wednesday, 7 May 2008

Captivating readers with article writing

To get your name out there, write articles and allow them to be freely reproduced (with a resource box pointing back to you.) A well-written article can:

- help build your profile

- draw traffic to your site, and

- help build a database of clients through associated e-courses or newsletter.

How do you write the article? You can come up with the content - How do you grab those readers and make them come back for more?

As you can construct and edit an article (it has a beginning, middle and end; and you can check the grammar and spelling); if you want to WIN readers - think about what they want to know.

Put your readers first. Give them what they want and they'll be queuing up to read anything you produce.

A blueprint for writing articles that captivate your readers - whatever the topic - is a follows:

== 1. What Do Your Readers Want ==

You may know what they want because you're an expert in the field. If you don't know the subject well, you'll have to research. Look for forums on your topic and see what people are discussing. What are the problems? Can you provide an answer?

== 2. Start With An Attention-Grabber ==

Work on your opening. Try to avoid trite questions like "Have you wondered why people find it difficult to lose weight?" It's dull and it's not targeting the person reading the article - what do they care about the difficulties "people" have losing weight? They care about THEIR weight problem!

The opening paragraph should give the reader that warm "Hey, this is about me!" feeling. - "This could be the answer I've been looking for..."

Example: "Diet gurus make it all sound easy: to lose weight, all you have to do is expend more energy than you take in. Huh! If it were that simple, the "Big People" stores would be out of business. For those of us tired of diets, gyms and dull group meetings, there is a back-to-basics way to tackle this. It won't cost you a fortune or leave you feeling deprived."

== 3. Write As You Speak... Then Edit! ==

The sample opening above illustrates the importance of the tone used in your article. You need 'meat'to make it worth reading.

Write your article in a natural style that's akin to normal conversation. If the first draft is too informal - fix that when you edit. Readers may want facts, tips, and strategies, but they want entertainment too! Let your personality shine.

== 4. End On A High ==

Most articles fizzle out! Writers often don't know how to end on an upbeat note. They either stop dead or come up with a trite ending like: "So what are you waiting for? Get started today!"

The beginning and the ending of your article are the parts that make the biggest impression. Creat a feeling of anticipation... and leave them feeling satisfied (or excited) when you finish.

Offering advice to help solve a problem gives your readers a reason to feel optimistic about themselves. Don't make promises... but offer hope. If you are giving hints on marketing or business, sum up the benefits. Experiment with using a humorous quote, or giving readers a specific action to get them started. Be creative.

Here's a final tip: create a cheat-sheet. Divide it into beginnings/middles/ends and add more strategies as you think of them. (For example, using the tips in this article, you might write: ENDINGS - end on a high, offer hope, use funny quote, suggest action to get started.)


Do this, and you'll be cranking out articles everyone wants to publish!